KPIs Every Sales Manager Must Measure in 2021


The best way for sales managers to gain insight into their team’s activities is to collect and measure performance through KPIs. KPIs, or Key Performance Indicators, are metrics used to track the performance of a business, a department, or individuals against goals.

Sales teams are in the best position to take advantage of data. Nearly every action sales professionals take—from the calls they make to the sales bookings—can be tracked, measured, and optimized with the right approach and the right tools.

KPIs offer sales managers a singular perspective to measure the success of all their efforts and use the insights to improve productivity.

In our upcoming webinar, discover how to use KPIs to improve sales performance and learn about the tools that can help you optimize the KPIs.

Here are some of the key points that we will explore:

  • How do we drive sales in the ”new normal”?
  • How do you reach your customers today?
  • Lead generation in 2021. A different approach…?
  • Building customer interest through technology.
  • The key benefits of using a CRM.

Our webinars are interactive so you can ask questions and explore ideas directly with the speakers.

Ron T Bardach
Director, Business Development, Oorwin

Ron Bardach brings over three decades of rich experience in sales, marketing and business development for emerging technology companies focusing on staffing and workforce solutions.

Mahesh Iyer
CRO, Oorwin

One of the top 25 Inside Sales Leaders on LinkedIn, Mahesh is responsible for Oorwin’s go-to-market functions, including sales, marketing, customer success, product support, strategy, partnerships, and revenue operations.

Scott Weldon
VP of Strategic Partnerships, Software Next Door

Scott has spent more than 25 years as a business development professional, serving the US IT industry.